Creative
Cases
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ARM & HAMMER
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Unilever - Klondike & Popsicle
News
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The top 10 Super Bowl LVIII ads, according to creatives - Campaign Middle East
Millions of football, Usher and Taylor Swift fans tuned into Super Bowl LVIII live on CBS on Sunday to find out who would take the Lombardi Trophy: the Kansas City Chiefs or the San Francisco 49ers. In what turned out to be a close game, viewers were riveted by celebrity appearances and a Halftime Show […]
Campaign Middle East, 02/16/2024
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Continental, EY are working hard to connect international teams - WorkLife
People who have been on a mobility assignment stay with EY longer, with an average 15% higher retention rate compared to their peers.
WorkLife, 05/07/2024
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Retail therapy: How Sephora has reinvented the in-store experience | The Drum
As part of The Drum’s Retail Focus, we catch up with retail specialists to find out which brands are serving up the most exciting in-store experiences.
The Drum, 05/27/2024
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Ad agencies and brands clash over ad marketing credit | Ad Age
A swelling tide of independent agencies is leading a push to have clients give them credit for their work.
Ad Age, 05/09/2024
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Gold, Silver and Bronze winners announced for the WARC Awards 2024 North America - Roastbrief US
6 Gold, 12 Silver and 6 Bronze awarded across 2 markets for 11 categories Local and global brands honoured including Doordash, Dove, Ford, Lululemon, Toronto Star and leading agencies from across North America represented 22 May 2024 – The Gold, Silver and Bronze winners are announced for the WARC Awards 2024 – North America. Now in their fourth […]
Roastbrief US, 05/22/2024
Clients
| Client | Start Year | End Year |
|---|---|---|
| Unilever - Klondike & Popsicle | 2010 | Current |
| ARM & HAMMER | 2018 | Current |
| Golden Corral | 2015 | Current |
| DCU | 2018 | Current |
| Oiishi | 2024 | Current |
| Trojan | 2022 | Current |
| Spinbrush | 2020 | Current |
| Big Y Foods | 2023 | Current |
| Lowe's Home Improvement | 2017 | 2022 |
| Breyers | 2022 | Current |
About
AN IDEA IS ONLY AS GOOD AS WHAT IT DOES NEXT
Anyone can have an idea.
The difference is what happens after.
At VIA, we don’t believe in ideas for their own sake.
We believe in ideas with consequences.
The kind that force decisions.
Shape behavior.
Move a business forward whether it’s ready or not.
Because a real idea doesn’t sit in a deck.
It creates tension.
It demands action.
It changes something.
That’s how we work.
We find the sharpest truth.
We turn it into a point of view.
And then we build ideas that make it impossible to ignore.
Not safe ideas.
Not wallpaper.
Ideas that do something.
Because if nothing happens…
it wasn’t an idea.
People
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Matt O'Rourke
Chief Creative Officer
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Perdy Mullins
Head of Production and Business Management
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David Burfeind
Chief Strategy Officer
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Ivan Salazar
Chief Financial Officer
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Leeann Leahy
CEO






